World's Biggest Online Newspaper Kiosk is Now an iPhone Application

World's Biggest Online Newspaper Kiosk is Now an iPhone Application

PressReader from NewspaperDirect lets millions of iPhone and iPod Touch users download and read more than 1,300 full-content digital replicas of their favorite newspapers and magazines.

Monaco (PRWEB) November 10, 2009 -- NewspaperDirect (http://www.newspaperdirect.com/) Inc., the world leader in multi-channel newspaper and magazine content distribution and monetization, has launched an iPhone version of its popular PressReader (http://www.pressdisplay.com/pressdisplay/showpage.aspx?page=PDReaderDownload) application. Using the iPhone PressReader application (http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=313904711&mt=8), millions of iPhone and iPod Touch users can now download their favorite daily read from a selection of more than 1,300 newspapers and magazines available on PressDisplay.com (http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=313904711&mt=8), the world's biggest online newspaper kiosk.

PressReader is the easiest way to view offline the hundreds of publications available on PressDisplay.com, in a convenient, portable format. PressReader presents publications as full-content digital replicas in their original layout. Every article, advertisement, crossword puzzle and cartoon is presented in its original context in the paper, with the ability to instantly zoom in on any element. PressReader offers rich-graphics or text-only viewing options, an interactive table of contents, cross-title searching, sharing of articles, and live, clickable elements such as URLs, telephone numbers, email addresses and hyperlinks to other articles.

The PressReader iPhone application and (during November) the first seven titles are free downloads from the iTunes App Store (http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=313904711&mt=8). Then, for the price of a local newspaper on the street, users can download any of the growing list of prestigious international and national titles PressReader has to offer, wherever they are, including: The Washington Post, New York Post, Globe and Mail, National Post, The Guardian, Daily Mail, International Herald Tribune, The Australian, Gazeta Wyborcza, Corriere della Sera, Bangkok Post, and Kommersant, to name just a few.

"Other news applications for the iPhone offer limited website access or a reduced version of the publisher's content, whereas PressReader delivers your favorite publication in its entirety and original layout; it's just like reading the paper," said Alex Kroogman, CEO of NewspaperDirect. "We're continually enhancing PressReader for iPhone, and we're looking forward to offering the application on new devices Apple might announce such as the highly anticipated Apple tablet."

PressReader has been completely optimized for iPhone and iPod Touch, enabling users to flip through pages just as they would browse a real newspaper, and then zoom in to view any article or photograph in stunning clarity. PressReader lets news fans:

* Easily navigate publications using thumbnails or tables of contents

* View full graphics or easy-to-read text views

* Access on-demand audio

* Search online across newspaper titles and select the title you wish to download

* Jump to next page using article hyperlinks

* Share articles by email

PressDisplay.com is popular with consumers who want access to multiple news sources, and corporate customers who need to monitor printed media for business-critical news. With more than 1,300 full-content digital replicas of newspapers and magazines from 88 countries in 42 languages, it has also become the standard in over 2,500 libraries around the world. PressDisplay.com and PressReader have also been optimized for Windows PCs, Macs, and other handheld e-reading devices.

About NewspaperDirect Inc.

NewspaperDirect delivers the world's newspapers and magazines to millions of readers the way they want to receive them -- in print, online, or on their mobile device or e-reader -- wherever they live, travel, work or play. With the most innovative digital publishing technology in the industry and the only no-operational-cost business model, NewspaperDirect is recognized as the world leader in multi-channel content distribution and monetization, and is the chosen partner of over almost 1,300 publishers from 90 countries.

Optimized for PCs, Macs, Smartphones, iPhone, iPod Touch, BlackBerry and various popular e-readers, NewspaperDirect's flagship products (PressDisplay.com and PressReader) go beyond the traditional RSS or text-based formats of other digital editions and deliver full-content publications that are compliant with international audit bureau requirements. PressDisplay.com also enhances the reading experience with powerful features such as cross-title search, monitoring, article ranking, bookmarks, instant translation, on-demand audio and social features that allow readers to comment on content and the quality of reporting, share articles, and interact with other readers.

SmartEdition, powered by PressDisplay technology, offers publishers a fully customizable digital edition platform with powerful and proprietary back office reporting and analysis tools (Reading Map, Ad Value Map) that help them optimally manage their content and advertisers. NewspaperDirect provides full hosting, payment acceptance, customer service management and technical support.

Media resources

NewspaperDirect website: newspaperdirect.com

PressDisplay website: pressdisplay.com

PressDisplay blog: blog.pressdisplay.com/

Facebook: facebook.com/PressDisplay

Twitter: @pressdisplay

Media contact:

Tim Cox, ZingPR, tim (at) zingpr (dot) com, +1-650-369-7784

PressDisplay.com, PressReader and SmartEdition are trademarks or registered trademarks of NewspaperDirect Inc. All other trademarks and registered trademarks belong to their respective owners.

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Contact Information Tim Cox

NewspaperDirect

http://www.pressdisplay.com/pressdisplay/showpage.aspx?page=PDReaderDownload

+1-650-369-7784