Friday, November 13, 2009

JanRain’s RPX Introduces Rich Social Publishing Features for Websites to Promote Content and Increase User Engagement

JanRain’s RPX Introduces Rich Social Publishing Features for Websites to Promote Content and Increase User Engagement

Social publishing tools provided by JanRain’s RPX help drive more referral traffic and increase registration on client websites

Portland, OR (PRWEB) November 13, 2009 -- JanRain, Inc. (www.janrain.com), the leading provider of online identity technology and services for businesses and consumers, today announced that it has introduced rich new social features to its RPX solution, enabling websites to increase user engagement, promote content, and connect to the social web. RPX social publishing (http://rpxnow.com) enables website visitors to publish user generated content or their website activities to a choice of social networks, including Facebook, Twitter, MySpace and Yahoo!. A website simply needs to insert a few lines of JavaScript onto its site to deploy RPX social publishing, resulting in a simple interface to allow users to simultaneously publish rich content from the site to multiple social networks, with the click of a button. Additionally, RPX social publishing supports a server to server deployment model providing complete control and flexibility to customize the user experience and platform integration.

RPX social publishing helps websites generate favorable brand awareness and proliferate content throughout the social web. As Jeremiah Owyang of Forrester Research reports in The Future Of The Social Web (http://www.web-strategist.com/blog/2009/04/27/future-of-the-social-web/), “social commerce” is enabling consumers to control the messages they receive. Because trust is high among peers, messages from friends will get through. Marketers should develop new forms of marketing that encourage consumers to become brand advocates with their friends.

RPX social publishing also enables websites to gain qualified referral traffic from the activities users choose to share with their friends on the social networks. Referral links from social networks drive traffic back to host websites and facilitate registration of these new site visitors. Some websites have experienced as much as a 300% increase in registrations by leveraging social publishing.

“The recent launch of the Yahoo! Updates API and its integration within the RPX platform enables websites to easily connect to the social web and distribute relevant user-generated content throughout the Yahoo! network,” said Greg Cohn, Director of Strategy and Business Development for Yahoo! “We are enthusiastic about JanRain’s launch of social publishing features and the ease of deployment that RPX brings to website owners.”

JanRain is providing its RPX solution to thousands of websites to take advantage of the benefits of third party authentication and social publishing more quickly, easily and cost effectively, while ensuring best practices for the user experience.

“KoldCast deployed the RPX social publishing to further enable viewer discovery of our programming through social media sharing with a single click,” said Brian J. Samuels, Vice-President and CTO of KoldCast.TV, a premier online entertainment destination. “Since launch, our viewing audience has readily adopted the simplicity of the interface and has shared excitement over RPX’s social publishing offering. For each comment or activity that our viewers have chosen to publish to their friends on any of the social networks, we have received an average of 18 referral viewers back to our site.We intend to further expand our use of RPX in soon to be released site initiatives.”

“Website owners are continually seeking ways to promote their content and increase customer engagement, and RPX social publishing tools are helping websites proliferate their brands and user content virally to the social networks,” said Brian Kissel, CEO of JanRain. “We have made social publishing through RPX simple to deploy, so that website owners can quickly and easily start generating qualified referral traffic and drive positive business results.”

JanRain’s RPX is a secure, enterprise-class software as a service (SaaS) solution being used on over 170,000 websites across a range of industries and applications to increase registrations and broaden user engagement. It allows a website to register and login visitors with their Facebook, Google, Yahoo!, Twitter, MySpace, AOL, Hotmail, Windows Live ID or other OpenID accounts, import rich user profile data and address books, and publish user activity to multiple social networks. RPX offers the richest feature set, most extensive deployment options, and is the most comprehensive third party authentication and publishing solution on the market. It provides an optimal user experience, and can be deployed and integrated into a website’s existing registration system within a day.

For additional information on RPX, please contact JanRain or visit http://rpxnow.com.

About JanRain

JanRain is a leading provider of online identity management platforms, enabling website operators, service providers, and end users to seamlessly benefit from open standards such as OpenID, OAuth, Portable Contacts, Social Publishing, and technologies such as Facebook Connect, Sign in with Twitter, and Windows LiveID. JanRain’s RPX software, which it hosts and delivers to its customers as an on-demand subscription service, enables websites to easily and quickly register and login users with a third party account, import their profile information and address books, and push activity stream data back to the social networks. Based in Portland, OR and founded in 2005, JanRain was a key contributor in establishing the OpenID specifications and OpenID Foundation and provides a full range of software as a service enablement products at www.janrain.com and www.rpxnow.com.

Contacts:

Tore C. Steen JanRain, Inc.

503-347-0532

tore(at)janrain.com

###



Contact Information Tore Steen

JanRain, Inc.

http://www.janrain.com

5033470532



MindTouch Breaks Down Data Silos with Enterprise Dashboards

MindTouch Breaks Down Data Silos with Enterprise Dashboards

The open source alternative to Microsoft SharePoint launches MindTouch Enterprise Dashboards, providing real time enterprise mash-ups to improve decision making.

San Diego (PRWEB) November 13, 2009 -- MindTouch, the open source alternative to Microsoft SharePoint, today launched MindTouch Enterprise Dashboards, providing real time enterprise mash-ups on any MindTouch page. The MindTouch data mash-ups tool allows companies to unlock data from multiple enterprise sources so that all stakeholders within an organization have access to the latest information.

Regardless of data source, executives can now quickly mash-up data from their ERP, CRM, and MRP systems to provide data comparisons and information normally not found in any single application. MindTouch's web oriented architecture eliminates arduous programming requirements, eliminating the need for users to understand complex technologies to pull data into the MindTouch reports.

“MindTouch customers are saving millions by avoiding bad decisions and creating millions by understanding their businesses better," said Aaron Fulkerson, founder and CEO, MindTouch. "For the first time, they can quickly and easily expose critical information that was previously trapped in inaccessible silos.”

In today's economic climate the need to view and act on critical information housed in disparate systems is mandatory. MindTouch Executive dashboards are easy to set up, easy to change and adapt as your organization changes. MindTouch also creates a collaborative environment where an organization can quickly identify issues, create action plans and delegate responsibilities. Among the dashboards launched today are:

User Dashboard: Easily create a configurable dashboard showing organizational and personal performance. Understand at a glance the metrics of the organization.

HR Dashboard: Continuously track all human resources metrics, info, analysis, trends in a complete dashboard view. The MindTouch HR dashboard will help you communicate better and share information with everyone in the organization.

Production Scorecard: Monitor production data against threshold limits, manage and improve day-to-day operational decisions, reduce the lead time of production parameters tracking and raise alert messages to appropriate users.

About MindTouch

MindTouch set out to solve the problem of collaboration by making it possible for non-programmers to connect enterprise systems, databases and web-services in the context of an easy to use collaborative environment. The purpose of MindTouch is to provide wiki-like ease of collaboration between humans AND MACHINES; thereby enabling less-techie people to automate reports, systems and create dashboards. For more information, please visit www.mindtouch.com

# # #



Contact Information Mike Maney

Zer0 to 5ive for MindTouch

http://www.0to5.com

+1.215.589.5443



New Eloqua API for Cloud-based Marketing Automation Experiences Rapid Adoption

New Eloqua API for Cloud-based Marketing Automation Experiences Rapid Adoption

Marketers Integrate in the Cloud to Support New Marketing Processes that Improve Campaigns, Lead Quality and Marketing Measurement

Vienna, VA (PRWEB) November 13, 2009 -- Less than a year after making its Web Service API available to customers and partners, Eloqua today announced that the Eloqua API has found rapid adoption among the company’s customer base and technology partners. To fuel the continued success of its API offering and give marketers more flexible ways to leverage marketing automation, Eloqua today announced new functionality that supports more personalized email communications across integrated applications.

Eloqua (http://www.eloqua.com/topics/marketing-automation.html), the category-defining leader in marketing automation (http://www.eloqua.com), currently has more than 100 customers using the API to refine and customize marketing processes such as lead generation (http://www.eloqua.com/topics/lead-generation.html), lead management (http://www.eloqua.com/topics/lead-management.html), lead nurturing and campaign analytics. To facilitate its rapid adoption, Eloqua’s API can be used as part of a service-oriented architecture that facilitates and extends the use of existing assets and infrastructure. The API gives developers and IT departments the ability to share, in real-time, Eloqua data and functionality with CRM and other enterprise information systems, social media tools and messaging applications to improve personalization and segmentation. The net result: the Eloqua API is helping customers optimize their marketing processes and find new ways to tap into the power of Eloqua’s industry-leading marketing automation platform.

“The continued development of our API is an important piece of our strategy to better meet the integration requirements of our customers, expand our ecosystem and increase the footprint of our platform,” said Joe Payne, B2B marketing expert and CEO of Eloqua. “Customers are using the Eloqua API to tie Eloqua deeper into their IT infrastructure and integrate with business and marketing processes. Partners are using the Eloqua API to build new solutions and applications, and to make their services more accessible to Eloqua customers. Our API is another important way that we are helping companies increase their marketing effectiveness (http://www.eloqua.com/customers/explore_customers/).”

VFM Leonardo, the global leader in visual content management and distribution solutions for the travel industry, uses Eloqua’s API to gather property data from third-party information systems and trigger more effective customer up-sell programs. Eloqua’s API allows VFM Leonardo to seamlessly pass time-sensitive information into Eloqua’s marketing platform, enabling richer segmentation and personalization for campaigns using emails, microsites, and fax.

“Eloqua helps us make vast amounts of customer data in our own application actionable so we can reach customers with highly relevant offers that increase up-sells,” said Shawn De Souza, Director of Marketing at VFM Leonardo. “The Eloqua API helps us execute on our customer-centric marketing strategy and is the critical link that defines its success.”

Common uses of the Eloqua Web Service API include integrating Eloqua data with on-premise CRM systems for lead management and sales enablement, and with data warehouses for enhanced analytics and reporting. Several clients use the API to further qualify and segment incoming leads by appending data from providers such as D&B, Hoovers and Jigsaw. Eloqua partners use the Eloqua API to create powerful solutions such as partner marketing portals, two-way SMS tracking systems, and innovative social media applications that provide salespeople with insight into prospects’ social activity from within their CRM.

About Eloqua

Eloqua is the category-defining marketing automation leader and provider of best practices expertise for marketers around the world. The company’s mission is to make its customers the best marketers on earth. Thousands of customers from leading companies such as American Express, Aon, Apple, Fifth Third Bank, Dow Jones, Fidelity, Seagate and Sybase rely on the power of Eloqua to execute, automate and measure programs that generate revenue. Eloqua helps companies read and decode their buyers’ Digital Body Language (http://digitalbodylanguage.blogspot.com), thereby improving the quality and quantity of sales leads, increasing marketing effectiveness, and accelerating the selling process. Eloqua is headquartered in Vienna, Virginia, with offices in Toronto, London, Singapore and throughout North America. For more information, please call 866-327-8764.

###



Contact Information Jocelyn Johnson

Eloqua

http://www.eloqua.com

212-924-9500



ShopRite & MyWebGrocer Launch the First Weekly Specials iPhone App

ShopRite & MyWebGrocer Launch the First Weekly Specials iPhone App

MyWebGrocer and ShopRite supermarkets have teamed up to launch a pioneering new Apple® iPhone™ and iTouch™ Application called ShopRite Weekly Specials™. The new App, which is free and available now through Apple’s iTunes App Store, is the first App that is dedicated to weekly grocery specials on an iPhone.

(Vocus) November 13, 2009 -- MyWebGrocer (http://www.mywebgrocer.com/) and ShopRite (http://www.shoprite.com/) supermarkets have teamed up to launch a pioneering new Apple® iPhone™ and iTouch™ Application called ShopRite Weekly Specials™. The new App, which is free and available now through Apple’s iTunes App Store, is the first App that is dedicated to weekly grocery specials on an iPhone. ShopRite’s user-friendly App is intuitive and makes shopping more accessible -- whenever, wherever.

The App is the latest incarnation of MyWebGrocer’s efforts to make ShopRite’s customers’ lives easier. It functions as a portable circular and invites consumers to “start saving” before they even arrive at the store by browsing hundreds of items instantly. Among its many groundbreaking features, ShopRite Weekly Specials enables consumers to see what’s on sale in real time at their regular ShopRite store. Once they select an item, it literally tumbles into their shopping list, which is neatly organized by category with pictures, descriptions and real time prices. The App syncs and downloads store specials directly to an iPhone or iPod Touch and can even sync with customers’ shopping lists at ShopRite.com.

“We’re deeply committed to our customers, and their lives are headed more and more digital every day,” explains ShopRite SVP of Marketing Cheryl Williams. “This new App not only helps our customers save money, but more important, it makes their lives a little bit easier. We want to do everything we can to enhance the customer experience at ShopRite and the iPhone App is a mobile extension of those efforts. Working with an innovator like MyWebGrocer is a big part of retaining our current customers and acquiring new ones.”

MyWebGrocer CEO Rich Tarrant echoed those sentiments. “This new App represents a logical and natural progression of our partnership with ShopRite, taking traditional shopping tools and evolving them to the digital space. It all centers around our commitment to bringing unique and thoughtful solutions to our clients that help them connect with their customers.”

The new ShopRite Weekly Specials App is available now as a free download on the iTunes App store or via this link: http://itunes.apple.com/us/app/shoprite-weekly-specials/id335996545?mt=8.

About MyWebGrocer:

MyWebGrocer is the leading digital services provider for retail grocery, connecting retail brands to their consumers through ecommerce and online tools. Retail partners include ShopRite, Lowes Food Stores, Big Y, Food Lion and 90 other leading grocery chains. MyWebGrocer has the largest online grocery-advertising network, attracting advertisers such as Kellogg’s, Unilever, Nestle, P&G and 60 other leading brands. For more information please visit MyWebGrocer.com or call 1-888-662-2284.

About ShopRite:

ShopRite supermarkets are members of Wakefern Food Corporation, a retailer-owned cooperative. Through 200 stores located throughout New Jersey, New York, Pennsylvania, Connecticut, and Delaware, ShopRite serves more than four million customers each week.

###



Contact Information Elisabeth Loeb

ShopRite

http://www.shoprite.com/

732-906-5156

Alison Kosakowski

MyWebGrocer

http://www.mywebgrocer.com/

802-857-1221



Agilemobile.com Ltd. Announces New Version of its Award Winning Agile Messenger for Apple's iPhone, Just $1.99 Until Nov. 30, in iTunes

Agilemobile.com Ltd. Announces New Version of its Award Winning Agile Messenger for Apple's iPhone, Just $1.99 Until Nov. 30, in iTunes

Agilemobile.com Ltd. today announced the release of and update version Agile Messenger for Apple's iPhone and iPod Touch, at a special discounted price of $1.99 until November 30. Agile Messenger is an instant messaging client for mobile phones, which provides a seamless connection to the public instant messaging networks of MSN®, AOL®, Yahoo!®, ICQ®, GoogleTalk® and any other XMPP network.

Seattle, WA (PRWEB) November 13, 2009 -- Agilemobile.com Ltd., a software development company with its primary focus on development of software for mobile phones and handheld computers, today announced the release and immediate availability of an updated version of its award winning Agile Messenger for the Apple iPhone and iPod Touch. Agile Messenger is available for immediate download from Apple's iTunes App Store, and will be on sale for $1.99 until November 30th, from its usual price of $9.99 to celebrate the release of the new version.

Agile Messenger is a multi-protocol instant messaging client for mobile phones and provides a seamless connection to the public instant messaging networks of ICQ®, AOL®, Yahoo!®, MSN®, GoogleTalk® and any other XMPP network. Features include Agilemobile.com's multi-media messaging technology, which enables users to send instant picture and voice messages from mobile to mobile and mobile to PC. Agile Messenger for the iPhone and iPod touch provides an always connected experience to end users by using the iPhone's Push Notification. The new version of Agile Messenger for the iPhone has many new features and enhancements, including a new Walk ‘N’ Talk function that enables you to see where you are walking through the iPhone's camera while you are typing, searchable contacts, speech bubbles, and numerous other GUI and overall performance enhancements. In addition to the Apple iPhone and iPod Touch platform, Agile Messenger is already available for Windows Mobile, Symbian Series 60, 80, 90 and Symbian UIQ.

The new version of Agile Messenger for the Apple iPhone and iPod Touch is available for immediate download from Apple's iTunes Appstore as of today, and will be available for a special discounted price of $1.99 for until November 30th. More information is available at Agilemobile.com Ltd.'s website: http://www.agilemobile.com/.

Other Agilemobile.com instant messaging products include AgileLCS, a mobile enterprise instant messaging client for MS Office Communication Server and AgileIMPS, a Wireless Village client supporting the OMA IMPS standard.

About Agilemobile.com Ltd.:

Agilemobile.com Ltd. is a privately owned software development company based in Bangkok, Thailand. The company's main focus is the development of instant messaging and presence solutions for mobile phones and handheld computers. Agile Messenger, the company's flagship product, is distributed by the world's leading mobile operators and mobile phone manufacturers and is used daily by millions of people worldwide. The company also has a large development center in Vietnam, where they provide outsourced software development, for both mobile and conventional applications for third parties. For more information about Agilemobile.com Ltd. and its products, please visit http://www.agilemobile.com.

# # #



Contact Information Seth Michaels

Agilemobile.com Ltd.

http://www.agilemobile.com

626-921-4555



AffiliateBenchmarks' Second Annual Survey Reveals Challenges Associated with Significant Growth in Industry

AffiliateBenchmarks' Second Annual Survey Reveals Challenges Associated with Significant Growth in Industry

Largest Affiliate Survey To-Date Highlights Disparity between Available Tactics and Community Usage; Points to Opportunities for Immediate and Long-term Improvement

(PRWEB) November 13, 2009 -- Today, AffiliateBenchmarks (http://affiliatebenchmarks.com/), the research division of NETexponent, announced the general availability of its second annual report based on a survey of the affiliate industry. The goal of the survey was to determine the current landscape of the industry and the opinions of its key contributors. Among the survey's 3500 responses, AffiliateBenchmarks uncovered several key opportunities for affiliates to improve their practices and generate more revenue from advertising programs, many of which are tactics that can be implemented immediately. The report also contains valuable information for the entire online marking ecosystem, including advertisers, publishers, affiliate networks, managers and consultants.

By evaluating the survey responses individually as well as comparisons between five unique skill and income based profile segments, AffiliateBenchmarks uncovers the needs, challenges and opportunities in today's rapidly growing affiliate landscape. The results found that nearly half (49 percent) of survey respondents joined the industry in the past two years, and over half consider affiliate advertising to be a part-time job or hobby. While many newcomers are getting into the game on the side hoping to make supplemental income, nearly half of the survey respondents reported that less than five percent or none of their links generated a sale in the month before completing the survey.

With commission amount being the number one reported reason affiliates join a new program (69 percent), it's apparent that the potential to earn money is a major driver for new affiliates in the space. However, many are overlooking or are unaware of today's technologies and strategies that are driving success and revenue for more experienced affiliates in the industry.

For example:

• Although there is a clear correlation between the reported number of keywords purchased and the reported monthly revenue of the affiliate, only 36 percent of survey respondents utilize PPC search.

• The use of flash ads and video widgets performed excellent or well for those who claimed to employ these tactics, however, the large majority of survey respondents did not leverage these formats.

• Nearly 40 percent (38.5 percent) of survey respondents do not read any blogs for up-to-date information and helpful tips.

• Nearly half (46.9 percent) of survey respondents do not collect data on their websites' audiences; 14.4 percent of those did not even know where this information comes from.

"The affiliate industry is growing and evolving rapidly, and it is essential for new affiliates joining the game to quickly come up to speed on the latest trends and strategies if they want to compete in this lively marketplace," said Peter Figueredo, CEO of NETexponent. "The AffiliateBenchmarks report can be a great getting-started guide for these newcomers as well as a tool to help seasoned marketers improve results."

To purchase the full report, visit: http://affiliatebenchmarks.com/.

About AffiliateBenchmarks

AffiliateBenchmarks is the affiliate research division of NETexponent. AffiliateBenchmarks designs and executes affiliate marketing research with the purpose of increasing industry education and providing useful data and statistics to the affiliate community. We focus on the benefit of the affiliate marketing industry as a whole and strive to provide reliable information that is interesting and useful to a wide range of people involved with affiliate marketing. To achieve survey participation for the second annual report, AffiliateBenchmarks partnered with supporters such as Commission Junction, Google Affiliate Network, Linkshare, Mediatrust, Pepperjam Network, Performance Marketing Alliance, Shareasale and Zanox.

Reproduction or redistribution is prohibited without written permission. Copyright ©2009 AffiliateBenchmarks™, a division of NETexponent LLC. 115 West 30th Street Suite 900, New York, NY 10001 | 212.981.2700, option 2 GetResults (at) NETexponent (dot) com

About NETexponent

NETexponent is a full-service online performance marketing agency based in New York City. Since 2001, NETexponent has developed efficiency-driven online marketing programs for premier clients. In addition to operating AffiliateBenchmarks, we offer innovative strategies in affiliate and search engine marketing as well as other areas, including social media marketing and lead generation. Our ground-breaking strategies and holistic approach to performance marketing help our clients achieve aggressive goals while maintaining brand integrity and customer quality. NETexponent is committed to being the industry's most efficient and ethical performance marketing agency, continually evolving to address changing market conditions and client needs.

###



Contact Information Carla Vicens

(919) 833-9975



Hubbard Media Launch Domain Minisite Development Resource: 'NotSoMini'

Hubbard Media Launch Domain Minisite Development Resource: 'NotSoMini'

NotSoMini Provides Four Customizable Minisite Packages: ‘Nano’, ‘Mini’, ‘Maxi’ and ‘eBay EPN Pro’. These high quality, yet affordable sites offer better returns for domainers than simple parking, and give site owners a real chance to have their domains rank and stay in the search engines.

(PRWEB) November 13, 2009 -- The Nano package offers a single page minisite perfect for either marketing/selling a product or capturing customer-related data. Small doesn’t mean sacrifice in quality though – the Nano site comes with 500 words of high quality keyword targeted copy (written by SEO-aware native English speaking professionals), custom graphical header and text-based logo.

The Mini package is ideal for info-based mini websites. As with all ‘NotSoMini’ packages, the Mini may be integrated with almost any monetization feed, affiliate program, or banner-based advertising system. It incorporates all the features of the Nano package but with an extra two pages of keyword optimized content (3 pages/1500 words total) and a forum to enhance overall ‘stickiness’.

If you want a ‘minisite on steroids’ then Hubbard Media have just the answer – their Maxi site offers a massive 5 pages (or 2500 words) of quality copy. In addition to extra content, this package also bundles with a forum, professional graphical logo and header. This version is perfect for info-based sites covering subjects with wide-ranging sub-topics, allowing for maximum revenue generation.

Last but not least in the NotSoMini line-up is the ‘eBay EPN Pro’ package. These professionally-crafted web sites share many of the qualities of the Maxi site but are specifically built to support custom EPN feeds and are targeted at affiliates of eBay’s lucrative Partner Network.

All packages come with free hosting, email and submission to the top search engines. Choose from either WordPress or standard W3C compliant XHTML build options.

The WordPress build option allows for extremely simple and expedient addition of content, through a user-friendly, GUI-based control/administration panel. Fresh content is a vital factor in maintaining the interest of the search engine spiders. For clients with more technical ability and who want complete control over their site’s content and design elements, they can instead opt for the static XHML format (not available on ‘eBay EPN Pro’ package).

The days of static minisites using regurgitated copy and articles built using poor RSS feeds are coming to an end.

Site URL: www.NotSoMini.com

Hubbard Media are also the developers of suspended domain catching systems at www.DropSystem.co.uk and www.Dropping.ca.

###



Contact Information Dale Hubbard

Hubbard Media NotSoMini

http://www.notsomini.com

+44 7826 000 007